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Unconventional tactics of job application that really work

With today’s job market, a little more than an excellent resume may be required to stand out in the crowd. Yes, traditional ways of doing things-around sending resumes online through portals, for example-are still applicable, but some kind of unconventional move may give you an upper hand. More applicants apply for the same position, and creativity with bold moves at the time of application can considerably improve your chances of being hired.

If you’re looking to make your application truly impressive, using cover letter examples tailored to specific roles can enhance the quality of your submissions, especially when paired with creative approaches. Now, let’s dive into some game-changing tactics that have worked for others and could work for you too.

Table of Contents

1. Creating a personal website or portfolio.

In the digital age, a personal website with demonstrations of your work may be the most powerful statement one can make. Thus, a portfolio website serves as something more than a compilation of the best projects a person has done; it is also a live, breathing resume where one could include achievements in their career, samples of work, even testimonials from colleagues or clients. This route is further effective for creative jobs in design, writing, or marketing since hiring managers love to be shown practical examples.

Pro Tip: Add a small introductory video to your website and make your application for the job personal.

2. Send a Video Application

Ditch the stack and send in a short video application that’s engaging. You could introduce yourself, explain why you would be a good fit, and let your personality shine through, which is not possible on paper. You can create and privately share your video applications through sites like Loom or YouTube.

Example: In the cases of media and communication, applicants have shown artistic and communicational skills through video.

3. Use Creative Packaging

Some applicants have gone viral for delivering their resumes in innovative packaging-such as sending a resume inside a chocolate box or custom-designed product packaging related to the industry. This playful method can help grab the attention of recruiters and make your application memorable.

Note: Consider the corporate culture. That might fly with a startup or some marketing agency, but might not fly with the more conservative branches.

4. Use social media to network.

Your online presence in places like LinkedIn, Twitter, or even Instagram might just become a tool for job hunting. By posting content relevant to your industry or directly engaging with hiring managers or companies you admire, you will be on their radar. Also, using the “Open to Work” feature in LinkedIn and making appropriate updates about your job search shares your availability with potential employers.

Pro tip: reach out to employees at your target company and ask about the inside scoop on the role and work culture before applying. The inside scoop helps you get ahead by customizing your application.

5. Send a Project Proposal Instead of a Resume

For certain positions, even submitting a resume is not enough to convey your capabilities. On the other hand, preparation and submitting of a project proposal-about how you envision solving current problems of a company-is proof of initiative and imagination. This may be particularly effective in marketing, consulting, or product management kinds of roles.

Example: A candidate who applies for a marketing position in a retail company may attach a mini-marketing campaign proposal that is specific to the brand’s needs.

6. Contributing to Open Source Projects or Industry Communities

Active participation in industry communities or open-source projects helps raise visibility for recruiters. Hiring managers love candidates who can demonstrate passion about their field through public displays of skill. Your contributions serve, quite literally, as practical proof of your capability and commitment.

Pro Tip: Showcase your collaborations either in your resume or cover letter to underline that proactive nature of yours.

7. Include a Handwritten Note with Your Application

In this age of rushing and digitized worlds, a handwritten note refreshes one’s vision and leaves a mark. A little personal note attached to your job application is indicative of thoughtfulness and effort-qualities companies want in their employees.

Example: Thank the recruiter for his time and say something to show interest in being given the job for an added advantage over other applicants.

8. First Volunteer or Intern in the Company

Another unusual-but-effective avenue for finding employment is through volunteering or interning with the company in question. Even if it’s unpaid or part-time, it gives you an inside track and allows you to learn more about what goes on in that company. Very often, companies will be more likely to hire someone they’ve already worked with, instead of some complete stranger.

Pro Tip: during this period, try to work with main stakeholders and look out for any internal job opportunities.

9. Make Your Resume a Game with Interactivity

Other candidates have used game-inspired resumes, even including the design of resumes that take on the look and feel of video game interfaces or using QR codes that would pop up interactive features. This notably works for careers in tech or creative enterprises where innovation is appreciated.

Example: A UX design applicant’s interactive resume was created showcasing a website that has an easy user interface. 10. Apply Through Employee Referrals Most companies will prefer hiring through referrals, for this avenue reduces risks associated with new hires. Using your network to get a referral can help significantly in improving your chances of getting noticed. If you don’t know anyone in the company, try reaching out to current employees for informational interviews in an attempt to build rapport.

Pro tip: Make the intent known, but in a nice way ask if they can refer you after the connection’s made. Conclude Traditional applications still get through, but this out-of-the-box thinking might just get you the job. One thinks of personal websites, video applications, creative packaging, and leveraging social media-just a few ways to keep one ahead of the herd. Applying these unconventional tactics thoughtfully, you get the hiring managers’ attention and thereby show your creativity, initiative, and commitment-all that any employer looks forward to.

Then again, mixing and matching some of these in your job searching can make the difference. And when combined with well-prepared documents—like those in curated cover letter examples—you have a winning job application package.

Conclusion

While traditional job applications still have their place, thinking outside the box can significantly enhance your chances of landing a job. Personal websites, video applications, creative packaging, and leveraging social media are just a few ways to stand out from the crowd. By applying these unconventional tactics thoughtfully, you not only grab the attention of hiring managers but also demonstrate your creativity, initiative, and commitment—traits every employer seeks.

Incorporating some of these strategies into your job search can make all the difference. And when combined with well-prepared documents—like those found in curated cover letter examples—you’ll be equipped with a winning job application package.

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